MAP Board Members

Executive Board

Tatia O’Connor

MAP President

tjoconnor profile picTatia O’Connor is a 25-year veteran of broadcast media, currently serving as Director of Research and Client Services at WTAE-TV in Pittsburgh.  She is a researcher gifted in interpreting and presenting data in a meaningful way to any audience.  Through herwork at WTAE-TV, Tatia has acted as research consultant and presenter before many well-known clients such as McDonald’s, Shop ‘n’Save, and UPMC.  Tatia holds a BS in Communications Media from Indiana University of PA and a MBA from Waynesburg University.


Doug Andiorio

VP of Communications

Doug Andiorio is a Market Research Analyst at Comcast Spotlight, handling research for the Pittsburgh, Wheeling, Youngstown, and Johnstown-Altoona-State College markets.  His media career began at the Pittsburgh Post-Gazette as a Research Analyst in 2011 in their advertising department.  This was followed by working at Valassis Communications as Client Program Coordinator.

Andiorio is a Massachusetts native but has called Pittsburgh home since he graduated from Point Park University in 2011, where he also played baseball for two years.  Along with being a Pittsburgh sports fan he enjoys playing sports as well such as hockey, softball, and even kickball.


Vanessa Nwankwo

Treasurer 

Vanessa Nwankwo is a Regional Account Representative with Comcast Spotlight Pittsburgh. Since high school Vanessa knew that the media industry was the place she wanted to build a career. Prior to moving to Pittsburgh in June 2010, Vanessa was a Media Planner at Mullen in Winston Salem, North Carolina for three years. As a Columbus, Ohio native, Vanessa interned at the local cable station, Insight Communications in Corporate Affairs for five years. She was also a Production Assistant in college at the local PBS station, WOSU. Vanessa graduated from The Ohio State University in 2007, where she holds a degree in Strategic Communications. In her spare time she enjoys traveling, watching/gossiping about her favorite TV shows, and spending time with her husband.


Kristy Hudson

VP of Celebrations

After graduating a semester early from Michigan State with a BA in Advertising, Kristy landed a job as an Assistant Media Buyer at BrabenderCox. This small firm based in Kristy’s hometown of Pittsburgh specialized in political and retail advertising.  Kristy quickly learned the art of newspaper buying and became familiar with the nuances of political media buying.  From there, she was hired at MARC USA and solidified her newspaper buying skills and transitioned to a broadcast negotiator.  At Yellow Sub, Kristy rose to a Media Supervisor, so she’s well versed in media planning, buying, billing and all those little details in between.  Kristy has worked on a variety of account categories including Automotive, Family Entertainment, Consumer Packaged Goods, Health & Beauty products, Restaurants, Health Insurance and Political Advertising.  On the Cedar Fair account, Kristy was the lead planner/buyer and media day-to-day contact for the Marketing Directors at Dorney Park, Kings Dominion, Carowinds and Michigan’s Adventure. Kristy also served as the cross-park competitive research specialist and media billing steward.

In 2012, Kristy made the switch to the client side and is now a member of the Corporate Marketing Team at PNC.  Kristy works on the Advertising & Design, Corporate Brand Communications Strategy Group where she runs an in-house print buying agency and collaborates on media planning and buying across all lines of business.

For the last several years, Kristy has been the President of the Western PA MSU Alumni Club.  When she’s not cheering on the Spartans, you’ll find her cooking, baking and spending time with her Lab/mix, Kedzie.  Kristy is an avid supporter of the Pittsburgh Cultural District and is also a volunteer for the rescue group, For the Love of Labs, where she helps to transport Labrador Retrievers/Lab mixes that are in need of getting to a foster home while waiting to find their forever homes.

Wondering why there is a cupcake featured in her photo, just ask any of her current or past co-workers and they will testify that she makes killer cupcakes.


Judy Bernstein Dickinson

VP of Membership

Judy is a Philly girl, born and raised in Elkins Park. After taking a Television/Film course in high school, she decided to pursue a career in communications. Completing her bachelors degree at Syracuse University, she graduated with a major in Television/Radio and a minor in Marketing.

Starting out in 1976, she worked in manual traffic: first at WBNG, then on to WLYH (both CBS affiliates). Her next post was with WPHL, an independent in Philadelphia. Her love for her local sports teams, including the Philadelphia Phillies, made being in charge of the Phillies logs the best part of her job. Making it a point to hand-deliver every log to the operations truck, she was able to stay and enjoy all the games!

After being connected by colleagues to associates at Blair Television, Judy decided to enter their sales training program and worked as an Account Executive for the next 10 years. Her sales territory was Pittsburgh, and she loved it! It was then that she began making contacts within the PRTC (Pittsburgh Radio and Television Club), now known as the Media Association of Pittsburgh. Her fondest memories include the Creamer Holiday Party, the PRTC Holiday Party, and the Annual Buyer/Rep Softball game.

Making the move to Pittsburgh in 1989, she began selling television locally. Her positions have included Account Executive for WTAE (Hearst) and WPXI (Cox) as well as National Sales Manager for WPGH (Sinclair). For the last 10 years, she has been with Clear Channel Radio as the Sales Manager/Director of theTotal Traffic Department.

Judy is married to her wonderful husband Chuck and has 3 daughters; Hannah, Brooke and Bree. She is proud of her town, family, friends, sport teams and pretzels. Her favorite activities include traveling, reading and hanging out with her family.


Jason Dille

VP of Education

Jason Dille graduated from West Virginia University with a BS in Advertising in 2004.  Jason was very involved on campus, being a Resident Assistant, member of the National Society of Collegiate Scholars, and a member of the Ad Club.

Upon graduation, Jason took a position as anAssistant Media Buyer at MARC USA and moonlighted as a professional mascot.  After 9 ½ years with MARC USA, Jason rose through the ranks to become AMD of Interactive Media.  His experience in digital media has been tested with multi-million dollar accounts, and his clients have always seen positive results.  In 2013, Jason took the next step in his career by joining Chemistry Communications as the Director of Digital Media.

Jason is a resident of Washington County, where he enjoys spending time with his wife Amy and son Hunter. You will probably catch him fishing, hunting, rock climbing, or DIY’ing.  He is also an actor at Little Lake Theater.


Christine Lesniakowski

VP Of Education

Christine Lesniakowski is an Associate Media Director of digital media at MARC USA. She oversees the planning and buying of digital and is heavily involved in strategy across multiple clients and new business. With nearly 10 years of media experience, Christine started her career with radio and TV, then shifted to focus on digital about 6 years ago. Christine lives and breathes results, ensuring client strategies are crafted to deliver on measureable KPIs. Christine recently graduated from WVU with a masters in Integrated Marketing Communications and obtained her undergrad degree from Penn State. Originally from the Philadelphia area, Christine has lived in Pittsburgh for 9 years and is loving it! She enjoys spending time with her husband planning trips to national parks and running.


Roger Rafson

Roger has been involved in media since he was 11 years old. He started as a studio engineer for high school football games on WEEF AM & FM, Highland Park, IL. When his voice changed, they let him go on the air as a disc jockey. He first got involved in advertising sales in 1975 selling for classical music station WEFM, Chicago. In college, he served as General Manager for the student-run radio station, WPGU, Urbana, IL. After graduating from the University of Illinois in 1980, Roger sold television advertising in his native Chicago for TeleRep, a national rep firm. Roger moved to Pittsburgh working in advertising sales for KDKA-TV. While there, Roger took part in the station’s record-breaking sales month. When Roger Rafson saw the need for media buyers to easily access air time on radio stations in small and medium sized markets throughout the United States, he established Commercial Media Sales (CMS). Since March 1982, CMS has been working with radio station owners and managers bringing them revenue by selling their airtime. In 2013 Gen Media Partners bought CMS and brought Roger on to be their political specialist. Roger also owns/operates CMS Station Brokerage, offering radio station brokerage services and appraisals.


Anita Miller

Anita Miller is currently employed at RJW Media as a Senior Media Planner/Buyer. Prior to RJW, Anita was the Director of Marketing at Education Management Corporation where she directed the traditional and digital marketing activities for 28 for-profit schools. Throughout her career, she has worked at numerous local ad agencies including GBL, St. George Group and MARC Advertising in either an Account Manager or Media Planning/Buying role. A true lover of the marketing process, she has been able to touch a myriad of industries including education, banking, healthcare and the amusement park industry.

Born and raised in Monroeville where she currently resides, she graduated from Robert Morris College with a BS in Marketing. Anita enjoys her Zumba classes, reading and simply hanging out with family and good friends.


Rhiannon Cook

Rhiannon Cook is a media buyer and strategist helping to elevate and improve advertising and messaging efforts for her healthcare system clients doing good in their communities. After graduating from the University of Pittsburgh in ‘09 she held a range of communication roles across politics, environmental advocacy, education, and healthcare. Vast and varied experiential learning has directed Rhiannon to her niche as a digital media and communications strategist. It’s her mission to aid cross-functional collaboration that bridges variegated roles and industries to produce profitable results for social good.

In her current role with Chemistry, a full service digital advertising agency, Rhiannon is focused on making data-driven optimizations and executing integrated advertising campaigns for her healthcare clients to help with fundraising and awareness initiatives. She enjoys working at the intersection of ethical business and new technology, where she takes client strategy and translates it into targeted media recommendations that exceed goals and increase brand cohesion.

Rhiannon is a native of Northeast Ohio, but now calls Pittsburgh home. She currently serves as the Chapter Co-Director for the Pittsburgh chapter of the New Leader’s Council, the Secretary for the Media Association of Pittsburgh, and the Vice President of the Influential Leaders board of the Women and Girls Foundation of Southwestern Pennsylvania. Rhiannon is a lifelong volleyball player, swimmer, social activist, and probably planning her next trip abroad.

 

 

Board Members

Andrea Hornish, Brunner

Tim Kepes, Barkley REI

Laurie Thompson, WTAE-TV

Thom Baggerman, Point Park University

Danielle Price, Hawthorne Ventures