March MAP Live! Luncheon

Emerging Growth Opportunities through Connected TV – Presented by Christie Hartbarger, VP of Strategic Alliances at YuMe

In today’s rapidly evolving video landscape, screen fragmentation is a reality that every marketer and advertiser must face. A brand’s audience is consuming content across a variety of video players, in the form of TVs, tablets, smartphones, and the latest-connected TV. So which screen should advertisers focus on and why? And what is connected TV?

You’re invited to a feature presentation that will provide insight to determining what screens provide the most value for brands, based on research from IPG Media Labs and Frank N. Magid and Associates. In addition, YuMe Video Advertising will showcase how brands have been executing in a range of emerging video platforms, exploring brand-new formats and innovative creative.

$30 for members

$40 for non-members

$300 for a table

RSVP by March 4th.

Also, attendees will have the opportunity to
WIN A ROKU BOX!

We’ll be raffling off 3 of them, courtesy of YuMe!