Demystifying SEO

Point Park Univresity - JVH Auditorium-Thayer Hall

      We all get those calls - you know the ones. By someone saying they're from Google or telling you how they can get you to the top of the search engines. Fortunately, you don't have a line item in your budget for snake oil. Search Engine Optimization (SEO) is critical for multichannel […]

Stand Up & Stand Out in the 2020 Political Landscape

Point Park Univresity - JVH Auditorium-Thayer Hall

2020 political ad spending is projected to be at an all time high between presidential, house, senate, gubernatorial races, and more. Over 50% of expected ad spend will be across TV (Broadcast & Cable), but advertisers are also pivoting to digital and social to align with changing consumption patterns. The noise can be deafening, which […]

$10 – $15

Stand Up & Stand Out in the 2020 Political Landscape

Point Park Univresity - JVH Auditorium-Thayer Hall

2020 political ad spending is projected to be at an all-time high between presidential, house, senate, gubernatorial races, and more. Over 50% of expected ad spend will be across TV (Broadcast and Cable), but advertisers are also pivoting to digital and social to align with changing consumption patterns. The noise can be deafening, which is […]

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